Solving Complex Decision Problems: A Heuristic Process
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About this book
This book offers a decision making procedure to help managers in companies, non-profit organisations and public administration solve problems. It focuses on problem analysis, on developing solution options and on establishing the decision making matrix.
About the Author
Late Prof. Dr. Richard Kühn was the founder and former director of the “Institute for Marketing and Strategic Management” at the University of Bern. He worked as member of the Board and business consultant for important Swiss companies. He is the author of numerous publications in marketing and strategic management.
| Author | Rudolf Grünig, Richard Kühn, Anthony Clark (Translator), Claire O'Dea (Translator), Maude Montani (Translator) |
| ISBN-13 | 9783662538142 |
| Publisher | Springer-Verlag New York, LLC |
| Publication Date | 06/13/2017 |
| Page Count | 193 pages |
Book details
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- PDF, instant download
- Language
- English
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