Shaping the Dgtl Enterprise: Trends and Use Cases in Dgtl Innovation and Transformation

This book sheds light on cross-industry and industry-specific trends in today’s dgtl economy. Prepared by a group of international researchers, experts and practitioners under the auspices of SAP’s Dgtl Thought Leadership & Enablement team within SAP’s Business Transformation Services (BTS) unit, the book furthermore presents relevant use cases in dgtl transformation and innovation. The book argues that breakthrough technologies have matured and hit scale together, enabling five defining trends: hyper-connectivity, supercomputing, cloud computing, a smarter world, and cyber security. It presents in detail how companies are now reimagining their products and services, business models and processes, showcasing how every business today is a dgtl business. Dgtlization, defined as the process of moving to a dgtl business, is no longer a choice but an imperative for all businesses across all industries and regions. Taking a step toward becoming a dgtl enterprise is demanding and challenging. The dimensions of customer centricity, leadership and strategy, business models, including offerings (products and services), processes, structure and governance, people and skills, culture, and technology foundation can serve as orientation for dgtlization. The articles in this book touch on all dimensions of this dgtl innovation and transformation framework and offer possible answers to some of the pressing questions that arise when practitioners seek to dgtlize their business.

About the Author

Michael Kleinemeier is a member of the SAP Executive Board of SAP SE. He leads the Dgtl Business Services organization. He was appointed to the Executive Board on November 1, 2015. Kleinemeier has held various leadership positions at SAP. In 2013, he was appointed President of the region Middle and Eastern Europe (MEE), where he was responsible for all market activities and the entire SAP product portfolio in this region. From 2010 to 2012, he was Head of Global End-to-End Services. In this capacity, Kleinemeier was responsible for driving sales and market adoption of SAP’s latest solutions. In parallel he served as Head of the DACH region (Germany, Austria, and Switzerland). In 2007, Kleinemeier was appointed Head of Industry Solutions and Corporate Officer of SAP. From 2001 to 2007, he was Managing Director of SAP Deutschland. During that time, he was also President of the former EMEA Central (DACH and the Benelux countries) sales region. From 1989 to 1999, he held key positions in sales, consulting, and training at SAP. From 1999 to 2001, Kleinemeier was Board member of itelligence AG, an SAP partner company. Kleinemeier holds a degree in commercial management from the University of Paderborn.