Category Management in Purchasing: A Strategic Approach to Maximize Business Profitability

Approach purchasing and procurement strategically, effectively and sustainably, with this comprehensive and practical guide to category management.Category Management in Purchasing equips those working in procurement with the tools they need to ensure effective procurement in an ever changing landscape. Combining practical advice and theory, this essential resource is crucial for developing successful purchasing strategies. Covering new technology-driven approaches to category management, this new edition outlines dgtl transformations and technological advancements, from dgtl sourcing platforms to new tools and systems.This edition also provides readers with the knowledge to approach complex sourcing situations not only effectively, but also sustainably. Including new guidance on how organizations and businesses can implement sustainability into their procurement strategies, Jonathan O'Brien recontextualizes category management in a time when responsible sourcing is more important than ever. This highly regarded and essential text provides what everyone in procurement needs when striving to make category management a reality.

About the Author

Jonathan O'Brien is the CEO of Positive Purchasing Ltd, based in Plymouth, UK. With over 30 years of experience, he has helped equip global organizations to increase their purchasing capability through dgtl platforms, training, education and working directly with practitioners and executive teams. He is the author of Supplier Relationship Management , Negotiation for Procurement and Supply Chain Professionals , The Buyer's Toolkit , and Sustainable Procurement , all published by Kogan Page. Jonathan O'Brien is the CEO of Positive Purchasing Ltd, based in Plymouth, UK. With over 34 years of experience, he has helped equip global organizations to increase their purchasing capability through dgtl platforms, training, education and working directly with practitioners and executive teams. He is the author of Supplier Relationship Management , Negotiation for Procurement and Supply Chain Professionals , The Buyer's Toolkit , and Sustainable Procurement , all published by Kogan Page.